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> I think it's ridiculous

Amazon have had a few "ridiculous" ideas (e.g. drone delivery, 1 hour delivery, pre-emptive shipping). I think they know these ideas are a stretch but it gets people thinking in a new way and out of it there may be a few more solid ideas. Product marketing by annealing if you will.



I agree. I see why they do it. But that doesn't mean some of the ideas aren't ridiculous all the same.


This is precisely what the drone delivery is about. Small items you need now.




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