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Will the Real MySpace Users Please Speak Up? (harvardbusiness.org)
3 points by peter123 on Aug 29, 2009 | hide | past | favorite | 2 comments


I believe this article (and all the MySpace neigh sayers) are misreading the data. They are looking for MySpace 'users' and assuming these people exist. Isn't it possible that as a social network, MySpace has failed, but that the site still has a huge number of visitors. Music fans will regularly end up on MySpace site due to the number of artists, and high google ranking. But that doesn't mean these people are MySpace users. They may not have a MySpace account, but they are regularly counted in the visits.


I think they looked at people who actually logged in and excluded bands.




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