They are no longer viewed as a growth company/stock. Their growth has slowed to around 2%, and they are trading at a PE of 37. New product releases are underwhelming. Berkshire sold most of their Apple holding last year, a good indicator that the growth isn't there at these valuations.

Good current summation:

https://youtu.be/6uUlklRvUsg?si=9vqRYLaMblKx9i5S&t=2175