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Yeah, we understand the new thing he wants to build. We just think it was stupid to start by spending $44 billion on a globally recognized product, IP, and customer base and then throwing them all in the toilet.


He didn’t spend $44B on a globally recognized product, IP, and customer base. He spent $44B on his ego.


He paid for the users and their network effect.


Not really, if you want your new platform to instantly become one of the most used websites in the world. Why should he care about twitter's brand name?


I don’t think this process is instant. I also don’t think there’s almost any adoption to the new feature associated with X. I for one don’t even know how to access these presumed hour long videos, much less watch them. Similarly, I almost never click the “read more” in longer posts on my feed because it takes me out of my feed.


If that's all he wanted, it would have been way cheaper to buy Yahoo a few years ago when it sold for $5B.


Twitter is already as irrelevant as MySpace or usenet to anyone under 30. It is a dead brand walking. Renaming makes total sense.


Then why buy Twitter for $44B to show the world how bad of a business leader you are or how bad you are at leading or inspiring a tech team?

Why not just use that $44B to build X.com from scratch?

Who will trust Elon to build a reliable platform, i.e. use X.com for their finances or any other crucial services X is planning to offer.

He thinks you can run this platform with a skeleton crew. I wouldn't trust that platform at all.


If it’s so irrelevant, why did he buy it for $44 billion?

Why didn’t he take $44 billion and do a startup instead?


He was forced to buy it due to its own inflated ego and stupidity. He tried everything he could to exit the agreement, but failed and had to buy the company at an inflated price.


> If it’s so irrelevant, why did he buy it for $44 billion?

He mistaked his like of Twitter for everyones likes of Twitter, and he has no impulse control leading him to sign an iron clad contract.


>If it’s so irrelevant, why did he buy it for $44 billion?

Stupid is as stupid does


i mean, he tried pretty hard not to pay that amount


Sure, but only days after publicly demanding to buy the company and signing an ironclad contract stating that he would. ::Shrug::




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