Some categories are explored or unexplored because either they didn't have a compelling, defining entrant like smart watches or they're ChindÅgu like flying cars and VR.
Build something that's currently painful you know there's a definite need for and people would gladly pay money for. Solving a burning pain is far more compelling than incrementally better with the gotcha of introducing the risk of change.
The biggest mistake people make is not letting things soak in a lean, passive income marketable way. They'll build something, shake the trees for customers for a little while, and then turn it off 3 months later when they're not instant internet billionaires. Not working would be 15 years later <$10k/year net profit. Let it simmer with as little engineering investment as possible. Never waste time on churn for churn's sake, or effort that doesn't add end-user UX value.
Build something that's currently painful you know there's a definite need for and people would gladly pay money for. Solving a burning pain is far more compelling than incrementally better with the gotcha of introducing the risk of change.
The biggest mistake people make is not letting things soak in a lean, passive income marketable way. They'll build something, shake the trees for customers for a little while, and then turn it off 3 months later when they're not instant internet billionaires. Not working would be 15 years later <$10k/year net profit. Let it simmer with as little engineering investment as possible. Never waste time on churn for churn's sake, or effort that doesn't add end-user UX value.