I'm not surprised that they decided not to launch the Fire tablet outside the US. At $199 they have to be selling near cost in the US, hoping to make their profit on media sales. Amazon's media stores are minimal at best outside the US. They still don't sell music or video in Canada, for example. Amazon is going to have a hard time playing at the same level as Apple until they step up their legal game and treat the rest of the world as more than an afterthought.