Most people would tell you that the car showroom experience is one of the enjoyable parts of buying a car - the new car smells and discovering the knobs and features, and how comfy the lumbar support is in the shiny new models - VR doesn't come close.
I was CTO in an Augmented Reality company that did a lot of user testing (using AR to showcase products) so have atleast a rudimentary understanding of the technology and peoples relationship to it: AR and VR are 'wow' experiences that really excite people before they've tried it and for the first few experience, but apart from a small subset of people the excitement and wonder wears off pretty quickly. When selling things, aspirational photos (the product in a desirable setting) is usually more useful to a buyer than seeing it in AR in their current home.
I first used a $50K VR headset 30 years ago in a CS research department (Dire Straits - Money for Nothing video quality graphics) and it was thrilling but obviously didn't catch on because of the cost and lack of technical performance at the time. The technology available still isn't ready - poor battery / CPU performance really kills mobile AR, the low resolution/field of view/lifelike rendering makes VR painful for the average person.
I was CTO in an Augmented Reality company that did a lot of user testing (using AR to showcase products) so have atleast a rudimentary understanding of the technology and peoples relationship to it: AR and VR are 'wow' experiences that really excite people before they've tried it and for the first few experience, but apart from a small subset of people the excitement and wonder wears off pretty quickly. When selling things, aspirational photos (the product in a desirable setting) is usually more useful to a buyer than seeing it in AR in their current home.
I first used a $50K VR headset 30 years ago in a CS research department (Dire Straits - Money for Nothing video quality graphics) and it was thrilling but obviously didn't catch on because of the cost and lack of technical performance at the time. The technology available still isn't ready - poor battery / CPU performance really kills mobile AR, the low resolution/field of view/lifelike rendering makes VR painful for the average person.