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Though 'would this interest you?' may not be the way to start, neither would 'how much would you be willing to pay?' either.

Consider that even for established products 'willingness to pay' may be zero until there's a sales process i.e. they trial it, they like it, they discover some things, then the sales person starts to do a 'close'.

The problem with the 'how much would you pay for it' kind of discovery is it misses the opportunity for the company to determine in a material way why it's valuable to them.

There's a similar problem in consumer land as well, you can't hardly establish price points by asking how much people will pay.

Also - price isn't really the big concern. It's not going to be a margin issue, it'll be a volume issue if anything. The price for such a service would probably be very low per-person, to the point of not being that important. Price is not the big point.

And since companies will pay for stuff they find valuable ...

The 'real' question you want answered is: 'will they find this thing useful' in one way or another, or better yet 'what problems near my product do they need solved' so the maker can add that functionality or even pivot a little bit.

I think it's possible to rationalize the process of getting to that point, unfortunately it often takes industry experience beforehand, and probably a longer dev curve up front with some willing pre-customers.



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